Privacy Policy

How Tridi collects, uses, and protects personal information from website visitors, customers, and contributors.

Last updated: April 19, 2026

Who We Are

Saho Labs, Inc. ("Tridi," "we," "us," or "our") is a data infrastructure company headquartered in San Francisco, California, building the human data layer for embodied AI.

Scope of This Policy

This Privacy Policy applies to all users of our website (https://tridi.ai) and related services. For individuals participating in our human data collection programs, please also review our Privacy Notice for Contributors.

Information We Collect

From All Users

Account information (name, email, company details).
Usage data and analytics.
Device and browser information.
IP addresses and approximate location data.

From Customers / Enterprises

Company information and dataset requirements.
Authorized user contact details.
Payment and billing information.
Customer Data uploaded to the Tridi platform under the Master SaaS Terms of Service.

From Contributors

See our detailed Privacy Notice for Contributors for comprehensive information about contributor data processing.

How We Use Your Information

Service Delivery: To provide our data infrastructure platform, dataset delivery, and capture services.
Communication: To send service-related communications and updates.
Improvement: To analyze and improve platform performance.
Legal Compliance: To comply with applicable laws and regulations.
Model and Capture R&D: To improve our internal data quality, capture, and annotation systems, with appropriate safeguards.

Legal Basis for Processing

If you are located in the EU or UK

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. We may rely on the following legal bases:

Contract Performance: To deliver our services.
Legitimate Interests: For business operations and service improvement.
Consent: Where specifically obtained.
Legal Obligations: To comply with applicable laws.

If you are located in Canada

We process your personal data based on:

Consent: Where you have given express or implied consent.
Legal Exceptions: Where consent is not required under applicable Canadian law (e.g., to protect vital interests, for fraud prevention, certain business transactions, or where required by law).

We may share your information with:

Service Providers: Cloud hosting, analytics, payment, and technical support providers.
Business Partners: In connection with our data infrastructure services (e.g., capture site partners).
Customers: For contributors, see our Privacy Notice for Contributors for detailed sharing information.
Legal Authorities: When required by law or to protect our rights.
Successors-in-interest: In connection with a sale, merger, or financing event, subject to confidentiality.

International Data Transfers

Our infrastructure is hosted primarily in the United States. If you access our services from outside the US, your data will be transferred to and processed in the United States. We implement appropriate safeguards for international transfers, including Standard Contractual Clauses where required.

Use of Cookies and Similar Technologies

We use cookies and similar technologies (e.g., web beacons and pixels) to collect information when you interact with our Services. These technologies help ensure security, prevent crashes, fix bugs, save your preferences, and enable core functionality.

We may also allow third parties and service providers to use these technologies for analytics, advertising, and remarketing. This includes displaying personalized ads and tailoring content to your preferences — on our platform or across the web — depending on your communication settings.

If such use is deemed a "sale" or "sharing" of personal information under US state laws (e.g., for targeted advertising), you may opt out by following the instructions under the section titled "If you reside in the US".

Details on how we use cookies and how to manage your cookie preferences can be found in our Cookie Notice.

Analytics

We may share information with web analytics providers to understand how users engage with our Services.

Our Use of AI

As part of our Services, we provide and use features and tools powered by artificial intelligence and machine learning (collectively, "AI Products"). These tools are designed to enhance the quality of capture, annotation, and dataset delivery. Your use of AI Products is subject to the terms set out in this Privacy Policy.

Our AI Products support capabilities including automated annotation, action recognition, depth and pose estimation, segmentation, and natural language search over capture metadata.

How We Process Your Data Using AI

All personal information processed through our AI Products is managed in accordance with this Privacy Policy, our Privacy Notice for Contributors, and any applicable agreements with third parties. We apply strict security and privacy measures and, for contributor data, only process it for training where you have provided consent. We do not use Customer Data uploaded to the Tridi platform under the MSA to train Tridi-owned or third-party large language models without the customer's prior written consent.

How to Opt Out

If you wish to opt out of having your data used to train our AI Products (where opt-out is offered), please contact us using the details in the "Contact Us" section of this Policy.

You can register or log in using a third-party account (e.g., Google or LinkedIn). When you do this, we may receive profile information such as your name, email, profile picture, and other public data from your account.

We only use this information as described in this Privacy Policy or as otherwise made clear at the time. We do not control how third-party platforms use your data. Please review their privacy policies to understand how they collect and use your information.

Data Retention

We retain your data for as long as necessary to provide our services and comply with legal obligations.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Specific retention periods vary by data type and are detailed in our Privacy Notice for Contributors for contributor data.

Data Security

We implement technical and organizational measures to protect your data against unauthorized access, loss, alteration, or disclosure. However, no method of transmission over the internet is 100% secure so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

Minors and Children's Data

We do not knowingly collect, solicit, or sell personal data of individuals under 18. By using our Services, you confirm you are at least 18 or have consent from a parent or legal guardian.

If we become aware that we have collected personal information from a user under 18, we will deactivate the account and delete the data as soon as possible. If you believe we may have collected data from a child under 18, please contact us at privacy@tridi.ai.

Your Rights

Depending on your location, you have rights that allow you greater access to and control over your personal information.

If you reside in the EEA, UK, Switzerland, or Canada

You have certain rights under applicable data protection laws, which may include:

Access: Request access to your personal data.
Rectification: Correct inaccurate or incomplete data.
Erasure: Request deletion of your data.
Restriction: Limit how we process your data.
Portability: Receive your data in a portable format.
Objection: Object to certain types of processing.
Withdraw Consent: Where processing is based on consent.

For Contributors

Additional information regarding capture data, automated processing, and your specific rights are detailed in our Privacy Notice for Contributors.

We will consider and act upon any request in accordance with applicable data protection laws.

If you are located in the EEA or UK and believe we are unlawfully processing your personal information, you may complain to your Member State data protection authority or UK data protection authority. If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.

If we rely on your consent to process personal data, you may withdraw this consent at any time — whether express or implied, as permitted by law. To withdraw consent, contact us using the details in the "Contact Us" section.

Withdrawal does not affect the lawfulness of processing prior to the withdrawal, or where lawful grounds other than consent apply.

Opting Out of Marketing Communications

You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails or contacting us using the details in the "Contact Us" section. We may still send you service-related communications necessary for account administration or support.

Account Information

To review, update, or delete your account information, you can:

Upon your request to delete your account, we will deactivate or delete your account and remove it from our active databases. However, we may retain certain information to prevent fraud, troubleshoot issues, comply with legal obligations, or enforce our terms.

Cookies and Similar Technologies

Most browsers accept cookies by default. You can choose to remove or reject cookies through your browser settings. Doing so may affect certain features or functionality of our Services. For more details, see our Cookie Notice.

If you have questions or comments about your privacy rights, you may email us at privacy@tridi.ai.

If you reside in Australia, New Zealand, or South Africa

We process your personal data in line with Australia's Privacy Act 1988, New Zealand's Privacy Act 2020, and South Africa's POPIA. This includes informing you what data we collect, from where, for what purposes, and to whom it may be disclosed.

You have the right to request access to or correction of your personal data at any time. Submit requests using the contact information in the "Contact Us" section.

To report a breach in Australia, contact the Office of the Australian Information Commissioner. In New Zealand, contact the Office of the Privacy Commissioner. In South Africa, contact The Information Regulator (general enquiries: enquiries@inforegulator.org.za).

If you reside in the US

Residents of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia may request details about the data we hold, correct inaccuracies, or request deletion. Some may also opt out of targeted advertising or data profiling. Rights may vary by state.

How to Exercise Your Rights

To exercise your rights, submit a request or email us at privacy@tridi.ai. You may designate an authorized agent to act on your behalf.

Request Verification

We may need to verify your identity before processing your request. Authorized agents must provide written permission from you.

Appeals

If we deny your request, you may appeal by emailing privacy@tridi.ai. If denied again, you may contact your state attorney general.

California "Shine The Light" Law

California residents may request, once per year and free of charge, a list of third parties we shared personal data with for marketing. To submit a request, contact us using the details in the "Contact Us" section.

Contact Us

For privacy-related questions or to exercise your rights:

Email: privacy@tridi.ai
Address: Saho Labs, Inc., San Francisco, California, United States

Complaints

You have the right to lodge a complaint with your local data protection authority if you believe we have not handled your data appropriately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last updated" date.

Quick Access Links

Privacy Notice for Contributors — Detailed information for human data collection participants
Cookie Notice — Information about our use of cookies
Terms and Conditions — Our website terms of use
Master SaaS Terms of Service — Customer agreement